Skip to main content
Loading...

Featured Post

Amazon to start its biggest Black Friday sale yet on 16 November

Amazon's Black Friday Sale 2018 is to be its biggest yet, running from 16 November to the 25th. Here's what you need to know.
Amazon is all set for its biggest Black Friday sale yet with ten days of discounts on electronics, toys, games, fashion, beauty and home products. Black Friday deals begin 16 November and end on the 25th.

Report: Kia puts Audi, BMW, VW directly in their sights, to emphasize use of technology and flair for future models


AutomotiveNews Europe reports that KIA seeks to step up their game…like, really. According to a recent report, Kia now has their sights set on BMW and Audi in terms of competition. Being one of the more recent brands to have truly marked themselves as a key player amongst the already extremely competitive and preexisting established mass manufacturers, Kia had to heavily scrutinize the Japanese automakers to learn how they became so successful. Now that’s taking a grand shift into the major luxury segments.

“We had no chance to look at BMW, Audi. It was a waste of time and money,” said Lee Soon-nam, Kia Motors’ vice president of overseas marketing. “These days, we always allocate time”



Kia previously hinted at their interest in expanding upmarket—much like their parent company, Hyundai has with the Equus, Azera and Genesis—by introducing the new Kia K9 and Cadenza sedans. They also have Volkswagen in their sights as well as the Korean make seeks to use the massive Geramn auto conglomerate as a model for brand identity by expanding themselves all in the name of mass market above average quality and flair. And with Kia’s recent offerings backed by Hyundai’s nearly equally surmountable success, little doubt seems to exist between their plans and the future.

One of the biggest deciding factor in the expansion of Kia however lies in the financial and economic forecasts of the future. Resultantly, the Korean automaker is taking some serious precautions to study the market and its ability to support the plans for expansion.


What does this mean exactly for us? Well, Lee reportedly confirmed with AutomotiveNews Europe that we can expect Kia to bring in their newly developed dual-clutch automatic transmissions by 2016 in the next generation Forte. New hybrid options will also be making their way into the market by 2015, and a new yet unannounced “brand iconic model” is on the inbound train as well for the same year.

Comments

Related Posts Plugin for WordPress, Blogger...
Loading...

Popular posts from this blog

LG G5 Review In-Depth

Can LG take on the Galaxy S7 with a metal design, dual-cameras and an accessory slot? Here's our first LG G5 review, focusing on LG G5 design and build, LG G5 specs, LG G5 cameras and LG G5 software and apps.
Alongside the Galaxy S7, the LG G5 is one of the biggest phones (not literally) to launch in 2016 – and we're not just talking in the Android world. It's one of the heavyweights and LG will be looking to set the market alight with the G5's alternative and innovative modular design.

Apple iPhone XR Review

If you aren't sure you are ready to leave the Home button behind and embrace Face ID, think again. We'll tell you why the iPhone XR is worth the sacrifice - especially because it's just as good (if not better than) the iPhone XS. Find out more in out full review.
Should I Buy The Apple iPhone XR?
The iPhone XR brings Face ID to the masses. We’re sure people will continue to rebel against the lack of Home button, but eventually we expect them to come round and embrace the larger screen, Portrait mode (front and back), animoji and memoji.We have no doubt that this will be a popular iPhone and it deserves to be. The only question is why would anyone buy an iPhone XS when the iPhone XR is just as powerful and has a bigger screen.

2019 BMW i8 Review

The 2019 BMW i8 is a head-turner for its looks, which hides its plug-in powertrain. That’s good or bad, depending on your priorities.Even among six-figure cars with two doors, the 2019 BMW i8 steals stares. That could be because of the dramatic wing doors and futuristic shape, its laser headlights at night, or the 2019 i8’s silent propulsion for up to 18 miles.
Or it may steal attention because, even after more than four years on sale, it’s a very rare sight.

Google Pixel Review

Not everyone wants a phone with a big screen, but most small-screen phones compromise on performance and cameras. Not so with Google’s latest flagship Android phone: Here’s our Google Pixel review.
Joining the ranks of the Pixel C and Chromebook Pixel are Google’s new Pixel phones. We’re reviewing the smaller 5in Pixel here, but you can read our separate Pixel XL review if you’re after a bigger phone.

BlackBerry KEYone Review

BlackBerry soliders on with a curious Android device that gets nearly everything right. It’s not for everyone though, in fact, it’s not really for anyone. But if you want a physical keyboard you will absolutely love it.
Should I Buy The BlackBerry KEYone?
But then, the KEYone is the best BlackBerry phone for years. It has (finally) successfully melded classic BlackBerry design with the necessary mix of Android and nostalgia. Importantly, the latter is only faint this time – this is a device for 2017, not 2007.If you love your iPhone or Samsung, you’ll hate the KEYone and won’t even consider buying it. But if you’ve made it to the end of this review, chances are you’re weighing up a buy. If you think you’ll love the BlackBerry KEYone, then I’m pretty certain you won’t be disappointed. You’re part of a minority, but finally BlackBerry has a phone for you that doesn’t force you to compromise.

Like Fan Page